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£1.2m+ In Quotes From Google In Nine Months

Shipping container hire & sales £1.2m+ in quotes generated from Google in nine months.


A national shipping container hire and sales company had little organic visibility for the searches that matter most, and relied heavily on paid channels for enquiries. We combined SEO and Google Ads into one lead generation engine.


The Challenge

The business was buried on page two and beyond for its most valuable searches, such as ‘shipping container hire’ and ‘shipping containers for sale’. Competitors were winning high-intent buyers before they ever reached the site.


What We Did

We rebuilt the core hire and sales pages around buyer intent, fixed the technical foundations and optimised the Google Business Profile. Alongside this we ran a tightly managed Google Ads search campaign focused on cost per lead, so paid and organic worked together rather than competing.

241%

Google Business Profile views up as much as 241% year on year.

£1.22m+ In Quotes

Quoted value from SEO-sourced enquiries, January to September 2026.

2,428 Leads

Enquiries generated across all channels in nine months.

Position 17.7 To 3.9

Ranking for 'shipping container hire' on Google.

£30.92 Cost Per Lead

Best month on Google Ads, from 816 conversions at £39.45 average.

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